Standard Website Layout

Like anything else in today's society, websites have a standard; a go-to layout that is basic, simple, and easy to navigate! This week's blog will discuss just that, as well as what is typically seen in each page of this layout.

Home/Landing Page

The home, or landing page, is usually the page that you see first when visiting a given website. Typically found on the homepage will be the company or business name, logo, and mission statement, as well as images and text supporting the mission statement. Usually when I design a homepage for any given business, I make it my mission to keep as little clutter on that page as possible because the last thing I want is to overwhelm the visitor right away! One important to note is that a decent homepage design should take no longer than an hour to complete whether you are coding or not, anyone that tells you otherwise is attempting to milk you for both time and money.

About/Services Page

The second page to a standard website will either have one of two points of interest; it will focus on the backstory of the company or owners, or it will focus on the services provided by the company, or in some cases a combination of the two. With that said, if it is indeed an, "About Us," page, then what you will see is a list of the owners or founders, their names, and a summarized story of how the company came to be. However, if the company services are the sole focus of the middle page to this layout, then it will feature the generic services offered by that company, as well as the rate of each and the general time that each service will take. What you also might see included on a services page is a starting or signup process for any particular service.

Contact/Support Page

The final, and likely most important, page to this standard layout is the contact page which will typically consist of a form to contact the company, as well as the mailing information if you prefer to do things the old-fashioned way. On occasion you may also see a call button that will send your visitor to you directly. Or there may also be instances when the company will include a Google map snippet of the physical location so you can stop by and visit in person.

Whichever way a business owner decides to detail a standard website layout is ultimately up to them, but I can promise you that they will make their decisions for the better of the company. Not all customers see this I am sure, but it is always going to be met with gratitude if the company is shown a little respect from a new client, customer, or visitor!

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